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The site earease.com had the following in the web page, "Tens of Thousands Love Ear Ease." We noticed that the website stated " Relief from ear pain is only minutes away! Fast, effective and drug free." It also stated " safe for children! Sinus pressure, altitude changes, allergies,. all common causes of ear discomfort. Now theres a safe, natural way to relieve ear pain. without the use of drugs! Its Simple - Its Safe - Its Drug Free - It Works! What do you have to lose but the pain itself - Order an Ear Ease TODAY! We Ship World Wide! Safe Ear Ache Pain Relief." The header had ear ache pain remedy as the highest ranking keyword. This keyword was followed by ear pain relief, ear pain from flying, and child ear ache remedy which isn't as urgent as ear ache pain remedy. The other words the site used was remedies for infant ear ache. eustachian tube is also included but could not be understood by web crawlers.